Ten Reasons Why Retailers should use a release

Why retailers should use a release

  1. You can track who is coming to your store.

  2. You will learn how many people demoed a product and whether the event was a success

  3. You will get the name, address, phone and email of everyone who demoed a product so you can start a contact list

  4. You can learn if the customer liked the product, even if they don’t buy the product that day

  5. You can stop yourself from getting sued.

  6. You can educate your customers to some of the risks of the sport

  7. You can educate the customers to the risks of the new product

  8. You can rent anything to customers if you have the right release

  9. You can keep manufactures from sharing the defendant’s table with you in a lawsuit.

  10. You can help customers move into bigger and/or better products because you can run a demo program for every product in your store.