More beer less problems!

I can see teetotalers hiding under the bed and certain religious sects nailing me to the cross, but think about the article!

Several years agoWest Virginia University quit selling beer in its football stadium. However, they allowed fans to tailgate at the stadium and leave the stadium during halftime. Consequently, fans would get loaded before the game to have their buzz last till halftime where they would leave the stadium to get buzzed again for the last half of the game. On top of that, sneaking alcohol into the stadium was a bigger game than what was being played on the field. What did the policy create? Problems and challenges.

Oliver Luck is athletic director. At football games at WVU, he started to notice a few familiar sights — the unbelievable, sheer athleticism, the marching bands… and the freshmen barfing all over the stadium.

“People drinking far too much at pre-game parties and tailgate parties before games. Sneaking alcohol into games. Leaving at halftime to drink even more and come back into the game,” said Luck.

WVU like most colleges prohibited alcohol and the sale of alcohol in its stadium. WVU realized that abstinence does not work!

So WVU started selling beer in the stadium. Contrary to popular belief, chaos did not run amuck at WVU football games.

“In 2010, we made 117 arrests on game days. In this past year, we only made 79. See, that’s almost a 35 percent reduction in arrests we made,” said Bob Roberts, West Virginia University police chief.

West Virginia made about $500,000 the sale of beer the first year. More money and less problems. (Sounds like a beer ad.) Believe me, no matter what the fines of the 35% of lost arrests, it would never make up the half million the university made.

You cannot stop people from doing what they want to do. We have millions incarcerated in prisons to prove that point. What we can do is make money on it and help those who want to do it to understand it and maybe exercise a little control over it.

More importantly instead of telling people how to live, let’s work with people to figure out the best way to solve everyone’s problems. As Stephen R. Covey said in “The Seven Habits of Highly Effective People,” make it a “Win Win.”

See Can selling beer help college fans drink less?

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4 Comments on “More beer less problems!”

  1. Lawrence says:

    Yes, when your team usually loses the fans definitely need a little incentive to keep them there.


  2. So football is better when you are drunk? 🙂


  3. Lawrence says:

    This article brings up a good point and i agree with West Virginia’s decision to sell alcohol at the games. I go to a dry campus school and no alcohol is served at any games and since we have a terrible football team no one goes to the game except for the first quarter then just slowly dwindle down to 5 fans in the stands. I believe if they allowed alcohol sale then students would be more prone to stay longer just for the social drinking aspect. Not to mention the revenue that would be gained from the sales.


  4. Ian Fruend says:

    I enjoyed this take on the West Virginia situation. I find it hard to believe that selling alcohol is only a big deal for football. Now that the school has opened itself up to alcohol being sold at football games can they limit themselves to just selling it there or will they have to open up the sales of alcohol at all athletic events such as basketball games?


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