USA Cycling announces 100K Challenge athlete incentive program

USA Cycling announces 100K Challenge athlete incentive program

USA Cycling is proud to announce the 100K Challenge Athlete Incentive Program. This program has been created to reward medal-winning performances by American cyclists in London.The 100K Challenge will award stipends for 2012 London Olympic Gamesmedal-winning performances totaling up to $100,000 for any single gold medal, $75,000 for silver and $50,000 for bronze. This pay-out is among the largest financial reward systems offered by any other cycling nation in 2012.

“This program was designed to present our soon-to-be Olympic heroes with the opportunity to continue the pursuit of cycling beyond the Olympic Games, across all disciplines,” said USA Cycling Vice President of Athletics Jim Miller.

“We are very pleased and excited to be able to make this program available to our remarkable athletes competing in London,” said Steve Johnson, president and CEO of USA Cycling. “In addition to funding derived from support by the USA Cycling Development Foundation, the program will incorporate and utilize a collection of new and existing U.S. Olympic Committee and USA Cycling stipends.”

Details of the program may be found on USA Cycling’s Olympic Games page.

Olympic Cycling Kits (clothes) Unveiled: They Look Good

USA Cycling Unveils 2012 Olympic Games Cycling Kits

 USA Cycling is excited to unveil the kits that will be worn by members of the U.S. Cycling Team during the Olympic Games in London this summer.

Designed not only to be performance enhancing, but also to have a patriotic and stylish throw-back theme, the 2012 Olympic kits ensure that American cyclists will look just as good as they ride.

The road, track, and mountain bike kits were designed by SKINS while Nike teamed up with freestyle legend Bob Haro to create the BMX collection.

Road, Track & Mountain Bike Kits – DESIGNED BY SKINS

Featuring “USA” across the chest, vertical red and white stripes, and columns of stars on a dark blue backdrop, the SKINS jersey offers a clean, retro look. As long-time cycling fans might notice, the “stars and bars” design is reminiscent of the U.S. kits from the 1984 Olympics.

“The kits look amazing,” said 2012 U.S. Mountain Bike Olympic Team member Sam Schultz. “I’m super fired up for them. I like the sort of retro look. It’s clean. Hopefully we can ride as well as those kits look.”

Designed specifically for the riders, the kits are crafted of fabrics that were selected for a range of weather conditions, as well as aerodynamic and breathability qualities.

“SKINS is very proud to be a partner of USA Cycling for the Olympics. The USA Olympic kit is our favorite design. The technical speed clothing brings together our knowledge of fit and light weight aero fabrics. We will be screaming at the TV in excitement during the Games,” commented SKINS’ General Counsel, Benjamin Fitzmaurice.


Inspired by the sport’s roots, the BMX kit is a flashback to the 1970’s when kids raced Southern California dirt tracks in three-quarter sleeved baseball tees. The jersey’s rugged design features a white body, navy sleeves, “USA,” and an eagle whose red outline grips the handlebars of a BMX bike.

The kits were custom fitted for each individual BMX team member.

“Nike has done an outstanding job of listening to our athletes and making sure every detail has been addressed,” commented USA Cycling’s BMX Program Director Mike King. “I’m convinced that we have a competitive advantage in clothing weight, wind resistant, and fit.”